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Tag: company

 Change and branding a company name

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 Change and branding a company name

I heart media is big radio company in the United state of America with 850 AM and FM radio station. The owner of the business decides to change the name of the radio station to I heart media due to the facts that its radio company online network that allows individual listening to the likes […]

Differentiation in a marketing setting

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Differentiation in a marketing setting

Differentiation in a marketing setting is the ability to distinguish a product from to others or make it attractive to a specific target market. Moreover, it is expressed as a promotional method employed by a business to establish a strong and unique presence in a market, when using this strategy a manufacturer uses several variations […]